{"id":3068,"date":"2016-10-14T16:00:07","date_gmt":"2016-10-14T08:00:07","guid":{"rendered":"https:\/\/blog.kesato.com\/?p=3068"},"modified":"2016-10-14T16:05:36","modified_gmt":"2016-10-14T08:05:36","slug":"the-4-simplest-advices-you-should-apply-about-your-seo","status":"publish","type":"post","link":"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/","title":{"rendered":"The 4 simplest advices you should apply about your SEO"},"content":{"rendered":"<p class=\"p1\" style=\"text-align: justify;\">Your iPhone has become the #1 camera to use for your everyday\u2019s photos. It\u2019s small, powerful, and you always have it in your pocket. But since more and more people really try toimprove the picture they do with their iPhone, there are still a lot of basic mistakes most of them do frequently. The good news? It\u2019s really easy to avoid them and improve your iPhone photography in minutes.<\/p>\n<p><!--more--><br \/>\nSearch Engine Optimization is an over debated topic on internet, yet full of misinformations or outdated inputs.<br \/>\nBecause Search Engines such as Google are changing their algorithm 500+ times a year, it became really hard to cheat it.<br \/>\nIf you\u2019re playing the long term game with your SEO, it\u2019s a good news for you. Because the main rules has become more user oriented and simpler to apply for companies and internet marketers.<br \/>\nThe next 4 tips are for you an easy way to get started if you\u2019re having your own website set up.<\/p>\n<p>&nbsp;<\/p>\n<h3>#1\u200a\u2014\u200aProvide useful and fresh content<\/h3>\n<p>Google is crawling websites on internet to determine their importance and how often they are updates.<br \/>\nWriting blogposts and updating your main pages regularly is a great idea to get noticed by Google bots and rank higher in the result pages.<br \/>\nSearch Engines also detect how users are interacting with your content, so be sure to provide useful content to them.<\/p>\n<p>&nbsp;<\/p>\n<h3>#2\u200a\u2014\u200aFocus on the user experience<\/h3>\n<p>If Google is changing his algorithm that often, it\u2019s for a reason: providing to the users the greatest and most accurate results as possible.<br \/>\nIt means that their main focus is to detect whether your content will be interesting enough to show in the first results so the users will find what they are looking for.<br \/>\nBy focusing on the user experience, you will show to Google and the other Search Engines that you are providing a great value to whoever visits you website.<br \/>\nThe longer they stay, and the more they interact with your content, the better it is for your ranking.<\/p>\n<p>&nbsp;<\/p>\n<h3>#3\u200a\u2014\u200aOptimize your titles, URL and descriptions<\/h3>\n<p>This has become way less accurate during the last years, but it\u2019s still important to do.<br \/>\nGoogle detects different kind of informations on your website, and use some of them to display the results.<br \/>\nOptimizing your titles, URL and descriptions is still a necessary thing to do. Make them informative and accurate.<\/p>\n<p>&nbsp;<\/p>\n<h3>#4\u200a\u2014\u200aImprove your website\u2019s loading time<\/h3>\n<p>It may not be obvious first thing that improving the loading time of the pages may impact the SEO of a website.<br \/>\nTo understand it easily, put yourself in the shoes of your users.<br \/>\nThe quicker they can access to the information, the more pages they are likely to visit, and the more products they are likely to buy.<br \/>\nIf pages takes too long to load, users can easily be discouraged and go visit your competitors instead.<\/p>\n<p>At Kesato, each website we build for our customers comes with an initial SEO package included.<br \/>\nDo you need a complete and long term SEO strategy for your business? We have a whole in-house dedicated team to handle it for you.<br \/>\n<a href=\"mailto:info@kesato.com\">Drop us a line!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your iPhone has become the #1 camera to use for your everyday\u2019s photos. It\u2019s small, powerful, and you always have it in your pocket. But since more and more people really try toimprove the picture they do with their iPhone, there are still a lot of basic mistakes most of them do frequently. The good [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":3076,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[386,400,116],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The 4 simplest advices you should apply about your SEO - Digital Agency Blog | Kesato<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 4 simplest advices you should apply about your SEO - Digital Agency Blog | Kesato\" \/>\n<meta property=\"og:description\" content=\"Your iPhone has become the #1 camera to use for your everyday\u2019s photos. It\u2019s small, powerful, and you always have it in your pocket. But since more and more people really try toimprove the picture they do with their iPhone, there are still a lot of basic mistakes most of them do frequently. The good [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Agency Blog | Kesato\" \/>\n<meta property=\"article:published_time\" content=\"2016-10-14T08:00:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-10-14T08:05:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kesato.com\/blog\/wp-content\/uploads\/2016\/10\/header2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"220\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thomas Despin\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thomas Despin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\"},\"author\":{\"name\":\"Thomas Despin\",\"@id\":\"https:\/\/www.kesato.com\/blog\/#\/schema\/person\/6ae9ca03763c20570047f56d769638e3\"},\"headline\":\"The 4 simplest advices you should apply about your SEO\",\"datePublished\":\"2016-10-14T08:00:07+00:00\",\"dateModified\":\"2016-10-14T08:05:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\"},\"wordCount\":540,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\/\/www.kesato.com\/blog\/#organization\"},\"keywords\":[\"2016\",\"October\",\"SEO\"],\"articleSection\":[\"Web\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\",\"url\":\"https:\/\/www.kesato.com\/blog\/web\/the-4-simplest-advices-you-should-apply-about-your-seo\/\",\"name\":\"The 4 simplest advices you should apply about your SEO - 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